There are four psychological primary colors – red, blue, yellow and green. The psychological effect of these colors on us goes deeper than we think.
Color accounts for 85% of the reason why you purchased a specific product.
Because we process images 60,000 times faster than text, colors play a persuasive physiological effect on our brains.
some examples
Just listed in Blue (fresh inviting)
Buy Now (green, ready to roll and pay)
Red/yellow light (self explanatory)